Nearly two trillion dollars are spent on consumer packaged goods (CPG) globally each year, and smart CPG marketers have found remarkable success using Facebook to reach consumers.

Our latest infographic explores how the consumer package goods industry differs from other vertical markets on Facebook, why the mobile News Feed is key to marketing success, and how men and women differ in their interactions with CPG advertising.

Read on to learn more about what drives marketers’ CPG success.

As with all of Unified’s infographics, feel free to repost using the embed code you’ll find here.

 

Consumer Packaged Goods (CPG) Facebook Advertising Benchmarks